Look Document for CD/DVD Digipack Cover etc.

Costume	Pink dress with a cream waistcoat and black high heels. Pink has conventions of feminine and girly, this helps appeal to the female audience. The black heels enhance the seductive image to appeal to the male audience and the bare legs attract the male attention further with the ‘male gaze’ found by Laura Maulvey suggesting that the attention is directed to sexy female body parts for the pleasure of men.
Set	Terrace in the middle of Barbican, natural lighting.
Props	A bin was used in the original picture to lean the foot on so that on the digipack cover she can have her foot balancing on the word ‘Lizzie’. Also a railing was used for the artist to rest her hand. However these were edited out on the final draft of the cover.
Lighting	Natural lighting was used. Keeping everything natural helps the artist’s image by showing that she is a ‘real woman’ just how she was created, unlike many celebrities who have plastic surgery etc. This gives out a positive image to the female audience and helps show that females don’t need any plastic surgery etc to look attractive.
Colour Scheme	Pink and black. Due to the conventions of these colours I thought they would be the best as stated earlier pink has conventions of feminine and being a soft colour whereas black is more mysterious even slightly dangerous as it has conventions of unknown. This is great for the artist as she is unknown and it can portray she has a different side to being girly etc.
Camera Style	Low angle to show empowerment and superiority.  Follows conventions of many female R’n’B singers who are filmed and photographed in low angles as it shows superiority and strength.
Editing Style	Cut the background out of the picture and changed it to a black background.
Special FX	Slight outer glow and satin as well as colour contrast. These resulted in the picture having a nice cartoon effect which is popular in many Kanye West albums and videos.
Performance	N/A
Kinetics	N/A